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For The Love Of Mud is a film produced by Benedict Campbell to promote the fantastic, ever increasingly popular sport of cycle-cross. This iconic kit and merchandise has been lovingly designed by Benedict to complement his film. Not only will you look good and feel great when you ride, but you'll be sharing the love, supporting the film and the beautiful sport of cycle-cross. Okay it's not cheap, that's because this is top pro Bioracer kit made in Belgium and used by the very best riders in the world. Hey, if it's good enough for Mr. Nys and Miss Vos...